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Farm-to-Table Restaurant

Harvest Table

From the field to your fork.

Harvest Table is a seasonal farm-to-table restaurant in the Franschhoek valley, and the identity is deliberately quiet: paper and stone surfaces, one hairline, and photography left to speak on its own. Olive is structural rather than decorative, and terracotta appears only where the eye needs to be sent.

Visit the live site
Olive#5F6E4C
Stone#EAE5DA
Terracotta#B5673F
Paper#F4F1EA
Ink#22241D

01 — Color System

The palette

Five roles — primary, secondary, accent, background, and text — balanced for contrast, hierarchy, and a consistent feel across every application.

Primary

Olive

#5F6E4C

Secondary

Stone

#EAE5DA

Accent

Terracotta

#B5673F

Background

Paper

#F4F1EA

Text

Ink

#22241D

02 — Typography

Type pairing

Cormorant sets the tone in headlines, paired with Inter for readable, unobtrusive body copy.

HeadingsCormorant

Aa

The quick brown fox

ABCDEFGHIJKLM · abcdefghijklm · 0123456789

BodyInter

Aa

From the field to your fork. Considered typography keeps the Harvest Table voice clear across every touchpoint, from packaging to product.

03 — Applications

The system in use

The same palette and type system, applied across stationery, packaging, and digital.

Business cards

Harvest Table
Farm-to-Table Restaurant
Alex MorganFounder & Creative Directorhello@harvesttable.com

Packaging

Harvest Table

Farm-to-Table

From the

Website

harvesttable.com
Harvest Table
ShopAboutContact

From the field to your fork.

Harvest Table is a seasonal farm-to-table restaurant in the Franschhoek valley, and the identity is deliberately quiet: paper and stone surfaces, one hairline, and photography left to speak on its own.

04 — Usage Guidelines

Getting it right

  • 1

    Set Cormorant large and light, and reserve italic for one word a sentence.

  • 2

    Every label is 10px Inter in wide caps; every rule is a single hairline.

  • 3

    Terracotta marks a chapter index or one link, never a filled button.