Brand StudioIdentity & Color Systems
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Boutique Hotel

StayNest

Rest, elevated.

StayNest is a boutique hotel brand built on understated luxury. Warm timber and paper cream feel calm and considered, and a deep forest green carries every invitation to book without ever raising its voice.

Visit the live site
Forest Green#1F3129
Paper Cream#F7F4EE
Warm Timber#A5825C
Sage Linen#E3E1D5
Bark#26221D

01 — Color System

The palette

Five roles — primary, secondary, accent, background, and text — balanced for contrast, hierarchy, and a consistent feel across every application.

Primary

Forest Green

#1F3129

Secondary

Paper Cream

#F7F4EE

Accent

Warm Timber

#A5825C

Background

Sage Linen

#E3E1D5

Text

Bark

#26221D

02 — Typography

Type pairing

Cormorant sets the tone in headlines, paired with Inter for readable, unobtrusive body copy.

HeadingsCormorant

Aa

The quick brown fox

ABCDEFGHIJKLM · abcdefghijklm · 0123456789

BodyInter

Aa

Rest, elevated. Considered typography keeps the StayNest voice clear across every touchpoint, from packaging to product.

03 — Applications

The system in use

The same palette and type system, applied across stationery, packaging, and digital.

Business cards

StayNest
Boutique Hotel
Alex MorganFounder & Creative Directorhello@staynest.com

Packaging

StayNest

Boutique

Rest, elevated.

Website

staynest.com
StayNest
ShopAboutContact

Rest, elevated.

StayNest is a boutique hotel brand built on understated luxury.

04 — Usage Guidelines

Getting it right

  • 1

    Every heading is set in tracked Cormorant capitals; Inter keeps body copy small and grey.

  • 2

    Forest Green is reserved for actions. Over photography, the same button turns white.

  • 3

    Photography is the loudest element on the page, always in rounded frames.